NORTHAMPTON, MA / ACCESSWIRE / October 26, 2022 / Founded in 1984 by two men in the LGBTQIA+ community, M·A·C is proud to be a place where LGBTQIA+ people have been celebrated since inception. M·A·C continues this legacy of support through M·A·C VIVA GLAM - the Lipstick that gives back 100% to nonprofit organizations supporting healthy futures and equal rights for people of All Ages, All Races, and All Genders.
On October 20th, M·A·C recognized Spirit Day - an annual awareness day that takes place on the third Thursday in October to show support for LGBTQIA+ youth and take a stand against bullying. The day is tied to the color purple, which symbolizes "spirit" on the rainbow flag.
In honor of Spirit Day, M·A·C teamed up with influencers @flawlesskevin, @princessdimo, @nicolaisnotcool, @julianncortezz, and @msmaverickmuse to "Go Purple" and give back to the LGBTQIA+ community through M·A·C VIVA GLAM.
Spokesperson: M·A·C Cosmetics
SOURCE: M·A·C Cosmetics
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